Bigcommerce Review: Unveiling Top E-Commerce Features

 

BigCommerce is a robust e-commerce platform known for its scalability and customization options. It offers a wide range of features to help businesses create and manage their online stores effectively.

With user-friendly tools and excellent customer support, BigCommerce is a popular choice for businesses of all sizes looking to establish a strong online presence. In this BigCommerce review, we will explore the key features, pros, and cons of this platform to help you determine if it’s the right choice for your e-commerce needs.

Whether you’re a small business owner or a large enterprise, BigCommerce has solutions to support your online growth and success.

Introduction To Bigcommerce

Bigcommerce is a powerful e-commerce platform that offers a comprehensive range of features for online businesses. With its user-friendly interface and customizable design options, Bigcommerce provides a seamless experience for both merchants and customers. From inventory management to marketing tools, this platform has everything you need to build and grow your online store.

If you’re looking for a comprehensive ecommerce platform, Bigcommerce is definitely worth considering. With its user-friendly interface and extensive range of features, Bigcommerce is a solid choice for businesses of all sizes. In this review, we’ll take a look at the history and market position of Bigcommerce to help you determine if it’s the right platform for your needs.

Brief History

Founded in 2009, Bigcommerce is a privately held technology company that provides ecommerce software solutions to businesses of all sizes. Since its inception, Bigcommerce has grown rapidly, serving more than 95,000 merchants across the globe. The company’s mission is to empower merchants to build, innovate, and grow their businesses online.

Market Position

Bigcommerce is a popular choice for merchants looking for a comprehensive ecommerce platform that offers a range of features and integrations. According to BuiltWith, as of June 2021, Bigcommerce is used by over 32,000 websites in the United States alone. The platform is known for its robust set of features, which include inventory management, payment processing, marketing tools, and more. Bigcommerce also offers a range of integrations with popular third-party tools like QuickBooks, Mailchimp, and Facebook. Overall, Bigcommerce is a strong choice for merchants looking for a comprehensive, scalable ecommerce platform. With its extensive range of features and integrations, Bigcommerce is a great option for businesses of all sizes.

Ease Of Use

When it comes to BigCommerce, one of the standout features is its impressive ease of use. The platform offers a user-friendly interface and a straightforward setup process, making it an ideal choice for both beginners and experienced users alike.

User Interface

The user interface of BigCommerce is intuitive and well-organized, allowing users to navigate the platform with ease. With clear menus and easily accessible tools, managing your online store becomes a seamless experience.

Setup Process

The setup process of BigCommerce is streamlined and hassle-free. The platform provides step-by-step guidance, ensuring that users can quickly get their online store up and running without any technical complications.

Template Design Options

 

Product Management

In today’s competitive e-commerce landscape, effective product management is crucial for the success of your online store. With Bigcommerce, you have access to a comprehensive suite of tools and features that streamline your product management processes, allowing you to efficiently organize and showcase your inventory. Let’s explore some key aspects of product management offered by Bigcommerce.

Inventory Control

When it comes to managing your inventory, Bigcommerce offers a user-friendly interface that simplifies the process. You can easily add, edit, and delete products, ensuring that your store always reflects your current stock levels. With real-time inventory tracking, you can monitor your product availability and avoid overselling. Bigcommerce also provides advanced inventory control features, such as low stock alerts and backorder management, allowing you to stay on top of your inventory at all times.

Product Variants

With Bigcommerce, you can easily manage product variants, such as different sizes, colors, or styles. The platform allows you to create and organize these variants in a structured manner, making it simple for your customers to find the exact product they are looking for. You can easily add or remove variants, update pricing and inventory for each variant, and even showcase different product images for each option. This flexibility ensures that your customers have a seamless and personalized shopping experience.

Additionally, Bigcommerce provides powerful tools for bulk product management, making it easy to update multiple products simultaneously. Whether you need to adjust prices, update descriptions, or modify inventory levels, you can efficiently make these changes in just a few clicks. This saves you valuable time and effort, allowing you to focus on other important aspects of your business.

Bigcommerce Analytics

Bigcommerce Analytics provides powerful insights into your online store’s performance, including sales, traffic, and customer behavior. With customizable reports and real-time data, you can make informed decisions to grow your business.

Bigcommerce Analytics is an essential tool for online businesses looking to gain valuable insights and make data-driven decisions. With its robust reporting tools and comprehensive data insights, Bigcommerce empowers businesses to optimize their performance and drive growth.

Reporting Tools

Bigcommerce offers a wide range of reporting tools that enable businesses to track and analyze key metrics. These tools provide valuable information on sales, customer behavior, and marketing performance, allowing businesses to gain a deeper understanding of their e-commerce operations. From sales reports to inventory management, Bigcommerce equips businesses with the necessary tools to monitor their performance and make informed decisions.

Data Insights

With Bigcommerce Analytics, businesses can access powerful data insights that help them identify trends, patterns, and opportunities. By analyzing customer behavior, businesses can understand their target audience better and tailor their marketing strategies accordingly. Bigcommerce also provides insights into product performance, allowing businesses to optimize their inventory and focus on high-demand items. By leveraging these data insights, businesses can make strategic decisions that drive revenue and enhance the overall customer experience. In summary, Bigcommerce Analytics offers a comprehensive suite of reporting tools and data insights that empower businesses to make data-driven decisions. By harnessing the power of analytics, businesses can optimize their performance, improve customer satisfaction, and drive growth in the competitive e-commerce landscape. With Bigcommerce, businesses have the tools they need to succeed in the online marketplace.

Seo And Marketing Features

Explore the robust SEO and marketing features offered by Bigcommerce in this comprehensive review. From customizable URL structures to advanced meta-tagging capabilities, this e-commerce platform empowers businesses to enhance their online visibility and drive targeted traffic. With built-in tools for email marketing, social media integration, and content optimization, Bigcommerce provides a comprehensive solution for maximizing digital marketing efforts.

Bigcommerce is a popular e-commerce platform that offers a wide range of features to help businesses grow online. One of the key areas where Bigcommerce excels is its SEO and marketing capabilities. With built-in SEO tools and marketing integrations, Bigcommerce makes it easy for businesses to optimize their online presence and reach their target audience. Let’s take a closer look at some of the SEO and marketing features that Bigcommerce has to offer:

Seo Optimization

Bigcommerce offers a variety of SEO tools to help businesses improve their search engine rankings. Some of the key features include:

• Customizable URLs
• Automatic sitemap generation
• Canonical tags to prevent duplicate content
• Editable meta descriptions and page titles
• Integration with Google Analytics and Google Search Console

These features make it easy for businesses to optimize their online store for search engines and improve their visibility in search results.

Marketing Integrations

Bigcommerce also offers a range of marketing integrations to help businesses promote their products and services. Some of the key integrations include:

Integration	Description
Mailchimp	Email marketing automation
Google Ads	PPC advertising
Facebook	Social media advertising
HubSpot	Inbound marketing automation

These integrations make it easy for businesses to reach their target audience and drive sales through various marketing channels. In conclusion, Bigcommerce offers a range of SEO and marketing features to help businesses grow online. With customizable URLs, automatic sitemap generation, and integration with Google Analytics and Google Search Console, businesses can improve their search engine rankings and visibility. Additionally, with marketing integrations like Mailchimp, Google Ads, and Facebook, businesses can promote their products and services across various channels and reach their target audience.

https://www.youtube.com/watch?v=hS4CbV2fAdo

 

Payment Gateways And Checkout

When it comes to e-commerce platforms, Bigcommerce stands out for its versatile payment gateways and customizable checkout options.

Supported Payment Solutions

Bigcommerce offers a wide array of payment solutions to cater to diverse customer preferences.

• Popular options like PayPal, Stripe, and Square are seamlessly integrated.
• Secure credit card payments are processed through Braintree and Authorize.Net.
• Global transactions are facilitated by leading gateways like Adyen and Worldpay.

Checkout Customization

Bigcommerce empowers merchants to tailor their checkout process to enhance user experience.

1. Customizable themes and templates allow for branding consistency.
2. Guest checkout feature streamlines the purchasing process for first-time buyers.
3. One-page checkout layout reduces cart abandonment rates and boosts conversions.

Security Measures

When it comes to online stores, security measures are paramount. Bigcommerce provides top-notch security features to protect your store and customer data.

Ssl Certification

SSL certification encrypts data transmitted between servers and browsers, ensuring secure transactions.

Data Protection

Bigcommerce prioritizes data protection through regular security updates and backups.

Integration And Apps

One of the key strengths of BigCommerce lies in its extensive options for integration and apps.

Third-party Apps

BigCommerce offers a wide range of third-party apps that can enhance the functionality of your online store.

Api Access

With API access, developers can create custom integrations to tailor the platform to specific business needs.

Hosting And Performance

When it comes to online stores, hosting and performance are crucial factors. Your choice of eCommerce platform impacts uptime guarantees and site speed.

Uptime Guarantees

Bigcommerce offers a 99.99% uptime guarantee to ensure your online store is always accessible.

Site Speed

Fast site speed is vital for user experience and SEO. Bigcommerce optimizes performance for quick loading times.

Pricing And Plans

Bigcommerce offers a range of pricing and plans to suit different business needs. From the Standard plan for growing businesses to the Pro plan for larger enterprises, Bigcommerce provides scalable options with robust features. With transparent pricing and no hidden fees, it’s a popular choice for e-commerce businesses.

Are you looking for an ecommerce platform that offers flexibility and scalability at a reasonable price? BigCommerce might be the right choice for you. When it comes to pricing and plans, BigCommerce offers a variety of options to suit different business sizes and needs. Let’s take a closer look at the plan tiers and value for money.

Plan Tiers

BigCommerce offers four plan tiers: Standard, Plus, Pro, and Enterprise. The Standard plan is suitable for small businesses with an annual online sales revenue of up to $50,000. The Plus plan is designed for growing businesses with an annual online sales revenue of up to $150,000. The Pro plan is recommended for established businesses with an annual online sales revenue of up to $400,000. Finally, the Enterprise plan offers customized pricing for high-volume businesses with an annual online sales revenue of over $400,000.

Value For Money

One of the most attractive features of BigCommerce is its value for money. Unlike other ecommerce platforms, BigCommerce does not charge transaction fees on top of the monthly subscription fee. This means that you get to keep more of your profits. Additionally, BigCommerce offers a range of features and tools that are included in the monthly subscription fee, such as unlimited products, bandwidth, and storage, as well as a range of payment and shipping options. This makes BigCommerce a cost-effective option for businesses of all sizes. In conclusion, BigCommerce offers a range of pricing and plan options to suit different business needs. With its value for money proposition and range of features and tools, BigCommerce is a solid choice for businesses looking for a flexible and scalable ecommerce platform.

Customer Support Services

Customer support services play a crucial role in the overall success of a Bigcommerce review. With prompt and efficient assistance, customers can have their queries resolved quickly, enhancing their experience and satisfaction. These services ensure that customers receive the support they need throughout their journey with the platform.

Support Channels

When it comes to customer support services, Bigcommerce offers a variety of support channels to ensure that their customers receive the assistance they need in a timely manner. Whether you have a technical issue, a billing question, or need help with setting up your online store, Bigcommerce has you covered. One of the primary support channels provided by Bigcommerce is their 24/7 live chat support. This means that no matter what time zone you’re in or when you encounter an issue, you can quickly get in touch with a support representative who will guide you through the resolution process. Additionally, Bigcommerce offers phone support for their customers. You can reach out to their support team by phone during their business hours to receive immediate assistance for any urgent matters that require a more personalized approach. For less urgent inquiries or if you prefer written communication, Bigcommerce provides email support as well. You can simply send an email to their support team and expect a prompt response to help you resolve your query.

Customer Satisfaction

Bigcommerce takes customer satisfaction seriously and aims to provide top-notch support services to ensure that their customers have a positive experience using their platform. They prioritize customer feedback and continuously work on improving their support processes to meet the evolving needs of their users. To gauge customer satisfaction, Bigcommerce conducts regular surveys and collects feedback from their customers. This allows them to identify areas for improvement and make necessary adjustments to enhance the overall support experience. Based on customer reviews and testimonials, Bigcommerce’s customer support services are highly regarded. Customers appreciate the promptness and effectiveness of their support representatives in resolving issues and providing guidance. In conclusion, Bigcommerce offers a comprehensive range of support channels, including live chat, phone, and email support, to cater to their customers’ needs. Their commitment to customer satisfaction is evident through their continuous efforts to improve their support services. With Bigcommerce, you can rest assured that you’ll receive the assistance you need to overcome any challenges you may encounter while using their platform.

Multi-channel Selling

When it comes to e-commerce, reaching a wider audience is key to success. That’s where multi-channel selling comes into play. With Bigcommerce, you can expand your reach beyond your online store and tap into various sales channels, boosting your sales and brand visibility.

Social Media Integration

Bigcommerce makes it easy to integrate your online store with popular social media platforms like Facebook, Instagram, and Pinterest. By connecting your store with these social networks, you can reach potential customers where they spend a significant amount of their time.

With social media integration, you can showcase your products, run targeted ad campaigns, and even sell directly on these platforms. This seamless integration allows you to leverage the power of social media to drive traffic to your store and increase conversions.

Marketplace Expansion

Expanding your online presence beyond your own website is essential for business growth. Bigcommerce enables you to seamlessly integrate with popular online marketplaces like Amazon, eBay, and Google Shopping.

By listing your products on these marketplaces, you can tap into their vast customer base and take advantage of their established reputation and trust. This not only increases your brand visibility but also allows you to reach customers who prefer shopping on these platforms.

With Bigcommerce’s marketplace expansion feature, you can easily manage your inventory, orders, and product listings across multiple channels, ensuring a seamless and efficient selling experience.

Moreover, by diversifying your sales channels, you reduce the risk of relying solely on your online store for revenue, making your business more resilient to market fluctuations.

In conclusion, Bigcommerce’s multi-channel selling capabilities empower you to expand your reach, engage with customers on social media platforms, and tap into the massive customer base of online marketplaces. By leveraging these channels, you can increase your sales, boost brand visibility, and grow your e-commerce business.

Order Management

When it comes to running an online store, efficient order management is crucial for ensuring customer satisfaction and smooth operations. Bigcommerce offers a comprehensive suite of tools and features to streamline order management, making it easier for businesses to process and fulfill orders effectively.

Fulfillment Options

Bigcommerce provides a range of fulfillment options to cater to diverse business needs. Whether you manage your own warehouse or work with third-party fulfillment services, Bigcommerce offers seamless integration to streamline the fulfillment process. With real-time inventory management and order tracking, you can ensure accurate and timely order fulfillment, enhancing customer satisfaction.

Shipping Solutions

With Bigcommerce, you can access a variety of shipping solutions to offer competitive shipping rates and delivery options to your customers. From built-in carrier-calculated shipping to integrations with leading shipping providers, you can provide accurate shipping quotes and efficient shipping services. This helps in reducing cart abandonment and increasing conversion rates, as customers can choose from a range of shipping options that suit their preferences and budget.

Mobile E-commerce

Mobile e-commerce has become increasingly important in the modern digital landscape. With the growing number of consumers using their mobile devices to shop online, it is essential for businesses to prioritize mobile optimization and provide a seamless mobile shopping experience. In this Bigcommerce review, we will delve into the platform’s mobile e-commerce capabilities, including mobile optimization and mobile app features.

Mobile Optimization

Mobile optimization is crucial for ensuring that e-commerce websites are user-friendly and visually appealing on mobile devices. With Bigcommerce, mobile optimization is a top priority, as the platform offers responsive themes that automatically adjust to fit various screen sizes. This ensures that the online store looks and functions seamlessly across different mobile devices, providing a consistent and enjoyable shopping experience for mobile users.

Mobile App Features

Bigcommerce provides robust mobile app features that empower merchants to manage their online stores on the go. The platform offers a dedicated mobile app that allows merchants to monitor sales, track inventory, and engage with customers from their smartphones or tablets. With mobile app features such as real-time notifications and intuitive dashboards, merchants can stay connected to their businesses and make informed decisions anytime, anywhere.

Scalability

Scalability is a key feature of Bigcommerce, allowing businesses to easily expand and grow their online stores without limitations. With its robust platform and flexible architecture, Bigcommerce provides the scalability needed to handle increased traffic, products, and sales, ensuring a seamless customer experience.

If you’re looking for an eCommerce platform that can grow with your business, then Bigcommerce is definitely worth considering. One of the key benefits of this platform is its scalability, which means it can handle your business needs, no matter how big or small. In this section, we’ll dive deeper into how Bigcommerce can help your business grow.

Enterprise Solutions

Bigcommerce offers enterprise solutions for businesses that require more advanced features and functionality. These solutions are designed to handle high-volume sales and traffic, making them ideal for growing businesses. With enterprise solutions, you’ll have access to features like custom SSL certificates, advanced security measures, and dedicated account management.

Customizable And Flexible

Another benefit of Bigcommerce is its flexibility and customization options. You can choose from a range of templates and themes, or create your own custom design. This means you can create a unique online store that reflects your brand and caters to your target audience. Additionally, Bigcommerce supports a wide range of third-party integrations, allowing you to add new features and functionality as your business grows.

Scalable Pricing

Bigcommerce offers a range of pricing plans to suit businesses of all sizes. As your business grows, you can upgrade to higher-tier plans that offer more features and functionality. This means you won’t be limited by your eCommerce platform as your business expands. In conclusion, if you’re looking for an eCommerce platform that can grow with your business, then Bigcommerce is definitely worth considering. With its enterprise solutions, customization options, and scalable pricing, you can be confident that your online store will be able to handle your business needs, no matter how big or small.

Return On Investment

When it comes to running an online business, Return on Investment (ROI) is a crucial metric to consider. In this Bigcommerce review, we will delve into how this e-commerce platform can help you achieve higher profits and long-term gains. Let’s explore the key factors that contribute to a favorable ROI.

Profit Margins: Boosting Your Bottom Line

One of the primary goals for any business is to maximize profit margins. With Bigcommerce, you can easily achieve this by leveraging its robust features and tools. This platform offers a variety of built-in marketing and SEO functionalities that can drive more traffic to your online store. By attracting a larger customer base, you have the opportunity to increase sales and ultimately boost your profit margins.

Moreover, Bigcommerce provides a range of customizable themes and templates, allowing you to create a visually appealing and user-friendly website. A well-designed and intuitive interface can enhance the overall shopping experience, leading to higher conversion rates. With more customers completing their purchases, your profit margins will naturally see a significant improvement.

Long-term Gains: Building A Sustainable Business

While short-term gains are essential, it’s equally important to focus on long-term profitability. Bigcommerce offers various features that can help you achieve sustainable growth and expand your customer base over time.

Firstly, this platform provides seamless integration with popular social media platforms, enabling you to tap into a vast pool of potential customers. By establishing a strong social media presence and engaging with your audience, you can build brand loyalty and generate repeat business. This long-term customer retention strategy ensures consistent revenue streams and fosters a profitable business in the long run.

Secondly, Bigcommerce prioritizes mobile optimization, recognizing the increasing importance of mobile commerce. With a responsive website design, your online store will be accessible and user-friendly across various devices, including smartphones and tablets. This accessibility ensures that you can capture sales from customers browsing on mobile devices, maximizing your potential revenue.

In conclusion, Bigcommerce offers a comprehensive e-commerce solution that can significantly improve your Return on Investment. By leveraging its features to boost profit margins and focusing on long-term gains, you can create a sustainable and profitable online business. Get started with Bigcommerce today and unlock the full potential of your e-commerce venture!

User Reviews And Testimonials

Customer Experiences

Customers have consistently praised BigCommerce for its user-friendly interface and powerful e-commerce features. Many have highlighted the ease of setting up and customizing their online stores, increasing their sales and customer satisfaction.

One customer, Sarah, mentioned, “BigCommerce has been instrumental in helping me grow my online business. The platform’s seamless integration with various payment gateways and marketing tools has made it effortless to manage and scale my store.”

Business Success Stories

Several business owners have shared their success stories after migrating to BigCommerce. Notably, John saw a 40% boost in his sales within the first three months of using the platform. His testimonial emphasized the impact of BigCommerce’s SEO capabilities and responsive design in driving traffic and converting visitors into customers.

Another entrepreneur, Lisa, attributed her company’s rapid growth to the comprehensive analytics and reporting features provided by BigCommerce. “The insights I gained from the platform enabled me to make data-driven decisions and optimize my marketing strategies,” she noted.

Pros And Cons

Bigcommerce offers a variety of features for businesses of different sizes. However, the platform may not be the best choice for those who want a simpler and more affordable option.

Bigcommerce is a robust e-commerce platform with several strengths and areas for improvement.

Strengths Of Bigcommerce

• Easy to use interface
• Wide range of customizable templates
• Strong SEO capabilities

Areas For Improvement

• Complex pricing structure
• Limited third-party integrations
• Steep learning curve for beginners

Comparative Analysis

Conducting a comparative analysis of Bigcommerce provides valuable insights into its features, pricing, and user-friendliness. This review helps businesses make informed decisions when selecting an e-commerce platform.

Bigcommerce Vs Competitors

Industry Benchmarks

In the Comparative Analysis of Bigcommerce, its features are compared against competitors and industry benchmarks. Bigcommerce vs Competitors – Shopify – WooCommerce – Magento Industry Benchmarks – Conversion rates – Average order value – Customer retention rates

Final Thoughts

Summary

Bigcommerce is a robust e-commerce platform that offers a wide range of features to help businesses create and manage their online stores. Its user-friendly interface, extensive customization options, and comprehensive marketing tools make it a compelling choice for both small and large businesses.

Recommendations

Based on our review, we highly recommend Bigcommerce for businesses looking for a scalable and feature-rich e-commerce solution. Its built-in SEO features, mobile responsiveness, and seamless integrations with third-party applications make it a top contender in the e-commerce platform market.

Frequently Asked Questions

Is Bigcommerce Legitimate?

Yes, BigCommerce is a legitimate e-commerce platform trusted by thousands of businesses worldwide.

What Is The Disadvantage Of Bigcommerce?

BigCommerce’s disadvantage is its limited built-in features compared to other platforms, requiring more third-party apps for functionality.

Which One Is Better Shopify Or Bigcommerce?

Shopify is best for beginners with user-friendly interface. BigCommerce offers more advanced features for scaling businesses. Choose based on your specific needs.

What Is Bigcommerce Best For?

BigCommerce is best for businesses that want a powerful e-commerce platform with a wide range of features, including easy customization, multi-channel selling, and built-in SEO tools. It’s also ideal for those who want a scalable solution that can grow with their business.

With BigCommerce, you can create a beautiful online store that drives sales and provides a seamless shopping experience for your customers.

Conclusion

Bigcommerce offers a robust e-commerce platform with powerful features and customizable templates. Its user-friendly interface and seamless integration make it a top choice for online businesses. With excellent SEO tools and responsive customer support, Bigcommerce empowers entrepreneurs to build and grow successful online stores.