Generatepress and Astra are two popular WordPress themes known for their versatility and performance. (120 words) Generatepress and Astra are highly regarded WordPress themes that offer exceptional flexibility and performance.
These themes are favored by web developers and designers due to their extensive customization options and lightweight code. Both Generatepress and Astra provide a wide range of pre-designed templates and layouts, making it easier for users to create visually appealing websites.
Additionally, these themes are optimized for speed, ensuring fast loading times and a seamless user experience. While both themes have their strengths, the choice between Generatepress and Astra ultimately depends on individual preferences and project requirements. Whether you prioritize design flexibility or performance optimization, both themes offer robust features that can help you create a stunning and functional website.
Generatepress Vs Astra — Quick Introductions
GeneratePress and Astra are two popular WordPress themes known for their versatility and customization options. Both themes offer a wide range of features and seamless integration with popular page builders, making them ideal choices for creating stunning websites.
Are you torn between GeneratePress and Astra for your WordPress theme? Choosing the right theme is crucial for the success of your website. In this section, we will provide a quick introduction to both GeneratePress and Astra, highlighting their key features and benefits.
Let’s dive in!
Generatepress:
- Lightweight and Fast: GeneratePress is known for its lightweight code, making it one of the fastest WordPress themes available.
- Customization Options: With GeneratePress, you have extensive customization options, allowing you to create a unique and personalized website design.
- Mobile Responsive: GeneratePress is designed to be fully responsive, ensuring that your website looks great on all devices, including smartphones and tablets.
- SEO Friendly: This theme follows best SEO practices, ensuring that your website has a solid foundation for search engine optimization.
- Accessibility Ready: GeneratePress is built with accessibility in mind, making your website more inclusive and user-friendly for people with disabilities.
- Developer-Friendly: If you’re a developer, GeneratePress offers a developer-friendly environment, allowing you to easily customize and extend the theme using hooks and filters.
Astra:
- Versatile and Lightweight: Astra is a lightweight theme that offers a great balance between performance and flexibility.
- Pre-Built Starter Templates: Astra provides a wide range of professionally designed starter templates to help you quickly create a stunning website.
- Easy Customization: With Astra’s intuitive customization options, you can easily customize every aspect of your website, including layout, colors, fonts, and more.
- Seamless Integration with Page Builders: Astra seamlessly integrates with popular page builders like Elementor, Beaver Builder, and Gutenberg, giving you even more design possibilities.
- WooCommerce Integration: If you’re planning to set up an online store, Astra offers seamless integration with WooCommerce, making it easy to create an e-commerce website.
- Speed and Performance: Astra is optimized for speed, ensuring that your website loads quickly and provides a smooth user experience.
Both GeneratePress and Astra have their own unique strengths and features. Depending on your specific needs and preferences, either theme can be a great choice for your WordPress website. In the next sections, we will delve deeper into the features and compare them side by side to help you make an informed decision.
Generatepress Vs Astra — User Interface
GeneratePress and Astra both offer intuitive and user-friendly interfaces for WordPress users. With clean and modern design options, both themes provide a seamless experience for customizing websites. The user interface of GeneratePress and Astra ensures smooth navigation and effortless control over the website’s appearance.
When it comes to choosing the right WordPress theme, the user interface plays a significant role in the decision-making process. In this section, we will compare the user interface of GeneratePress and Astra to help you decide which one is better suited for your website.
Generatepress User Interface
GeneratePress has a straightforward and easy-to-use user interface, making it an excellent option for beginners and experienced users alike. Here are some of the key features of GeneratePress’s user interface:
- The theme customizer is well-organized and easy to navigate.
- The theme options panel is intuitive and user-friendly.
- The drag-and-drop interface allows you to customize your website quickly.
- The live preview feature lets you see how your changes look in real-time.
Astra User Interface
Astra’s user interface is also user-friendly and designed to make customization easy. Here are some of the key features of Astra’s user interface:
- The theme customizer is well-organized and easy to navigate, similar to GeneratePress.
- The theme options panel is intuitive and user-friendly.
- The drag-and-drop interface allows you to customize your website quickly.
- The live preview feature lets you see how your changes look in real-time, just like GeneratePress.
Which Theme Has The Better User Interface?
Both GeneratePress and Astra have intuitive and easy-to-use user interfaces, making them ideal for beginners and experienced users. However, when it comes to customization, GeneratePress’s user interface is slightly more user-friendly than Astra’s. GeneratePress’s drag-and-drop interface is more intuitive and easier to use than Astra’s.
Overall, both themes have excellent user interfaces, and the choice between them will depend on your personal preferences.
Generatepress Vs Astra — Starter Sites
Looking for a WordPress theme? GeneratePress and Astra offer Starter Sites, providing pre-built website templates to kickstart your design. Each theme comes with a range of options to suit different needs, making it easy to create a professional-looking website without the hassle.
Both GeneratePress and Astra offer a range of starter sites to help users kickstart their website development journey. These starter sites provide pre-built templates for various niches, making it easier for users to create a professional-looking website without the need for extensive design or coding skills.
Generatepress Starter Sites:
- GeneratePress offers a variety of starter sites that are lightweight and performance-focused.
- These starter sites are designed to load quickly and are optimized for SEO, ensuring a strong foundation for website performance.
- The starter sites cover a wide range of niches, including business, portfolio, e-commerce, and more, catering to diverse website needs.
- Each starter site is fully customizable, allowing users to personalize the design and content to align with their brand identity and requirements.
- The starter sites are built with clean and minimalistic designs, offering flexibility and ease of customization for users.
Astra Starter Sites:
- Astra also provides an extensive collection of starter sites, featuring modern and visually appealing designs.
- The starter sites are optimized for speed and are fully responsive, ensuring a seamless user experience across devices.
- Astra’s starter sites cover various industries and niches, including blogs, e-commerce, agencies, and more, catering to a wide range of website requirements.
- These starter sites are compatible with popular page builders, enabling users to effortlessly build and customize their websites using drag-and-drop functionality.
- Astra’s starter sites are designed with a focus on usability and aesthetics, offering a balance between performance and visual appeal.
Both GeneratePress and Astra offer impressive selections of starter sites, providing users with the tools and templates needed to create professional and high-performing websites across diverse niches.
Generatepress Vs Astra — Pricing
GeneratePress and Astra offer competitive pricing for their WordPress themes, allowing users to choose the option that best fits their budget and needs. Both themes provide excellent value for money with their range of features and customization options.
When it comes to choosing a WordPress theme, pricing is a crucial factor to consider. Both GeneratePress and Astra offer free versions, as well as premium plans that unlock additional features and support. Let’s delve into the pricing details for each theme:
Generatepress Pricing:
- GeneratePress Free: This option is perfect for those on a tight budget or just starting out. The free version provides a solid foundation with essential features and basic customization options.
- GeneratePress Premium: For those seeking more advanced functionality, the premium version is available at $59. The one-time payment grants you access to a wealth of premium modules, extensive customization options, and priority support.
Astra Pricing:
- Astra Free: Astra also offers a free version that is feature-rich and suitable for most beginners. It provides a good starting point with numerous customization options and basic features.
- Astra Pro: To unlock the full potential of Astra, the Pro version is available at $59 per year. This plan offers additional features such as custom layouts, advanced typography, WooCommerce integration, and more. The annual subscription ensures access to updates and support throughout the year.
- Astra Agency Bundle: For agencies and developers, the Agency Bundle is available at $249 per year. This comprehensive package includes all the features of Astra Pro, along with access to additional plugins like Convert Pro, Schema Pro, and SkillJet Academy.
Both GeneratePress and Astra offer free versions with the option to upgrade to premium plans. The pricing for the premium versions is quite similar, making it a matter of personal preference and specific needs when making a decision. Whether you choose GeneratePress or Astra, you can expect excellent value for your money.
Generatepress Vs Astra — Modules
GeneratePress and Astra are two popular WordPress themes that offer a range of modules to enhance website functionality. GeneratePress has a broader range of modules, while Astra’s modules are optimized for performance and speed. Choosing between the two depends on individual needs and priorities.
When it comes to WordPress themes, GeneratePress and Astra are two of the most popular options available in the market today. Both themes have their unique features and strengths that make them stand out from each other. In this section, we’ll take a closer look at the modules that come with each theme and compare them side by side.
Let’s dive in!
Generatepress Modules
GeneratePress comes with a set of powerful modules that add additional functionality to the theme. Here’s a rundown of the modules that you can activate in GeneratePress:
- Site Library: Access to a library of pre-designed website templates for quick and easy website building.
- Colors: Customize your website’s color scheme with ease.
- Typography: Control the look and feel of your website’s typography.
- Elements: Add custom hooks and content to your website.
- Layouts: Control the layout of your website’s pages and posts.
- Menus: Create custom menus with ease.
- Spacing: Control the spacing and padding of your website’s elements.
- Blog: Customize the layout of your website’s blog page.
- Secondary Nav: Add a secondary navigation menu to your website.
Astra Modules
Astra also comes with a set of modules that add additional functionality to the theme. Here’s a rundown of the modules that you can activate in Astra:
- Site Layouts: Access to a library of pre-designed website templates for quick and easy website building.
- Colors & Typography: Customize your website’s color scheme and typography with ease.
- Header: Control the look and feel of your website’s header.
- Blog Pro: Control the layout of your website’s blog page.
- Footer: Control the look and feel of your website’s footer.
- WooCommerce: Add custom WooCommerce functionality to your website.
- LearnDash: Add custom LearnDash functionality to your website.
- LifterLMS: Add custom LifterLMS functionality to your website.
Comparison
Both themes offer a variety of modules that add additional functionality to your website. GeneratePress offers more modules than Astra, but Astra’s modules are more focused on specific areas like headers, footers, and WooCommerce. Ultimately, the choice between these two themes will depend on your individual needs and preferences.
Generatepress Vs Astra — Free And Premium Features
GeneratePress and Astra are popular WordPress themes, each offering a range of free and premium features. Both themes provide customizable layouts, fast loading times, and compatibility with popular page builders. However, GeneratePress offers more advanced customization options in its premium version, while Astra focuses on a user-friendly interface and pre-built website templates.
Are you trying to choose between GeneratePress and Astra WordPress themes, but not sure which one to go with? In this post, we’ll compare both the free and premium features of GeneratePress and Astra, so you can make an informed decision on which one is right for your website.
Let’s dive in!
Free Features
Both GeneratePress and Astra offer a free version of their themes, which come with a decent set of features that can help you create a professional-looking website. Here’s what you can expect from each:
Generatepress Free Features:
- Lightweight and fast-loading theme
- Mobile responsive design
- Customizable header, footer, and layout options
- Compatible with popular page builders
- Multiple widget areas
- Translation ready
Astra Free Features:
- Lightweight and fast-loading theme
- Mobile responsive design
- Customizable header, footer, and layout options
- Compatible with popular page builders
- Multiple widget areas
- WooCommerce integration
Premium Features
While the free versions of both themes have plenty to offer, the premium versions take things to the next level with even more features and customization options. Here’s a breakdown of what you can expect:
Generatepress Premium Features:
- Site library with pre-built templates
- Advanced typography options
- Customizable colors and backgrounds
- Additional layout options
- Sticky navigation menu
- WooCommerce integration
- Priority support
Astra Premium Features:
- Site library with pre-built templates
- Advanced typography options
- Customizable colors and backgrounds
- Additional layout options
- Header and footer builder
- Sticky header
- WooCommerce integration
- LifterLMS and LearnDash integration
As you can see, both themes offer a lot of value in their premium versions, with many similar features and some unique ones too. Ultimately, the choice between GeneratePress and Astra will depend on your specific needs and preferences.
When it comes to choosing a WordPress theme, it’s important to consider both the free and premium features to determine which one is the best fit for your website. Hopefully, this comparison of GeneratePress and Astra has helped you make a more informed decision.
Generatepress Vs Astra — Layout And Style Customization
GeneratePress and Astra are two popular WordPress themes known for their extensive layout and style customization options. With both themes, users can easily personalize their website’s appearance to suit their unique preferences and branding requirements. Whether you choose GeneratePress or Astra, you can expect a seamless and customizable experience for your WordPress site.
When it comes to customizing the layout and style of your WordPress theme, both GeneratePress and Astra offer powerful options. Let’s take a closer look at how these two themes stack up in terms of layout and style customization:
Generatepress:
- Flexible Layout Options: GeneratePress provides a range of layout options, allowing you to choose from different container widths, sidebars, and content layouts.
- Typography Customization: With GeneratePress, you can easily customize the fonts, font sizes, and font weights for various elements on your website.
- Color Customization: This theme offers a comprehensive color customization panel, allowing you to tweak the colors of different elements such as header, footer, links, and buttons.
- Header and Footer Builder: GeneratePress includes a header and footer builder, enabling you to create custom headers and footers with ease.
- Mobile-Friendly Design: GeneratePress is optimized for mobile devices, ensuring that your website looks great and functions smoothly on smartphones and tablets.
- WooCommerce Integration: If you’re planning to run an online store, GeneratePress seamlessly integrates with WooCommerce, providing you with the tools to create a stunning eCommerce website.
Astra:
- Layout Options: Astra offers a variety of layout options, enabling you to choose from full-width, boxed, or padded layouts. You can also customize the widths of different sections.
- Typography Customization: With Astra, you have full control over the typography of your website. You can easily adjust the font family, font size, line height, and other typographic elements.
- Color Customization: Astra provides an intuitive color customization feature, allowing you to change the colors of various elements, including headers, footers, buttons, and links.
- Header and Footer Builder: Similar to GeneratePress, Astra also includes a header and footer builder that lets you create custom headers and footers without any coding.
- Mobile Responsive: Astra is designed to be fully responsive, ensuring that your website looks great on all screen sizes and devices.
- WooCommerce Ready: Astra seamlessly integrates with WooCommerce, making it easy to set up and manage your online store.
Both GeneratePress and Astra offer robust customization options for your WordPress website’s layout and style. Whether you prefer the flexibility of GeneratePress or the intuitive customization of Astra, you can’t go wrong with either theme. Take some time to explore their features and choose the one that best suits your needs and preferences.
Generatepress Vs Astra — Performance
GeneratePress and Astra are both high-performing WordPress themes, with fast loading times and optimized code. They are both excellent choices for website owners who prioritize speed and performance.
GeneratePress and Astra are two of the most popular WordPress themes known for their performance. Let’s delve into the performance of both themes to help you make an informed decision.
Generatepress Performance:
- Lightweight: GeneratePress is renowned for its lightweight nature, ensuring fast loading times for your website.
- Clean Code: The theme is built with clean and optimized code, contributing to better performance and improved user experience.
- Minimal Design: Its minimal design reduces the need for excessive resources, further enhancing the speed and performance of your website.
Astra Performance:
- Speed Optimization: Astra is designed with a focus on speed optimization, allowing for quick loading times and improved performance.
- Efficient Coding: The theme is crafted with efficient coding practices, contributing to a smooth and responsive website performance.
- Built-in Performance Features: Astra comes with built-in performance features, such as lazy loading and minification, to enhance the overall speed and performance of your website.
Both GeneratePress and Astra prioritize performance, offering lightweight, well-coded, and speed-optimized solutions for your WordPress website.
Generatepress Vs Astra — Page Builder Compatibility
GeneratePress and Astra are two popular WordPress themes that offer compatibility with page builders. Both themes work well with popular page builders like Elementor and Beaver Builder, making it easy to create custom website designs without any coding experience.
Are you trying to decide between GeneratePress and Astra as your WordPress theme? One essential factor to consider is page builder compatibility. In this section, we’ll compare GeneratePress and Astra’s compatibility with page builders, using the H3 headings (###) below.
Generatepress And Page Builders
GeneratePress is compatible with all major page builders, including Elementor, Beaver Builder, and Divi Builder. This theme was built with speed and performance in mind, ensuring that your website remains fast and responsive, even when using a page builder. GeneratePress also has a modular approach to design, allowing you to disable unnecessary features and scripts, further improving your website’s performance.
Astra And Page Builders
Astra is another popular WordPress theme that is highly compatible with page builders. It offers pre-built templates and starter sites that you can import and customize using page builders like Elementor, Beaver Builder, and Divi Builder. Astra is lightweight and optimized for speed, ensuring that your website remains fast and responsive, even when using a page builder.
Both GeneratePress and Astra are excellent options when it comes to page builder compatibility. They are lightweight, optimized for speed, and highly compatible with all major page builders. Choosing between the two will ultimately come down to personal preference and which theme’s design and features best suit your needs.
Remember, when considering a WordPress theme, page builder compatibility is just one factor to consider. Be sure to also consider the theme’s design, features, and support when making your decision.
Generatepress Vs Astra — Developer-friendliness
GeneratePress and Astra are two popular WordPress themes known for their developer-friendliness. With their easy-to-use interfaces and extensive customization options, both themes provide developers with the flexibility and control they need to create stunning websites. Whether you choose GeneratePress or Astra, you can be confident in your ability to build a professional and user-friendly WordPress site.
Both GeneratePress and Astra are highly regarded WordPress themes that offer a range of features and customization options. However, when it comes to developer-friendliness, there are some notable differences between the two. Let’s take a closer look:
Generatepress:
- Lightweight and efficient codebase: GeneratePress is known for its clean and optimized code, making it a favorite among developers who prioritize performance.
- Extensive customization options: With GeneratePress, developers have access to a wide range of customization options, allowing them to create unique and tailored websites.
- Developer-friendly hooks and filters: GeneratePress provides an extensive library of hooks and filters, making it easy for developers to modify and extend the theme’s functionality.
- Compatibility with popular page builders: GeneratePress integrates seamlessly with popular page builders like Elementor and Beaver Builder, offering developers even more flexibility in designing websites.
- Dedicated developer documentation: GeneratePress provides comprehensive documentation specifically tailored for developers, ensuring that they have all the resources they need.
Astra:
- Lightweight and speedy: Astra is known for its lightweight nature and fast loading times, making it an ideal choice for developers who prioritize performance.
- User-friendly customization options: Astra offers a user-friendly customization interface that allows developers to easily make changes and adjustments to their website’s design.
- Seamless integration with popular plugins: Astra is compatible with a wide range of popular WordPress plugins, allowing developers to enhance their website’s functionality without any compatibility issues.
- Ready-to-use starter templates: Astra provides a library of professionally designed starter templates, giving developers a head start in creating stunning websites.
- Developer-friendly actions and filters: Astra offers a range of actions and filters that developers can utilize to modify and extend the theme’s functionality according to their needs.
Both GeneratePress and Astra offer developer-friendly features and options. While GeneratePress provides extensive customization options and developer documentation, Astra excels in its user-friendly customization interface and compatibility with popular plugins. Ultimately, the choice between the two themes depends on the specific needs and preferences of the developer.
Generatepress Vs Astra — Ecommerce Integration
Looking for a WordPress theme for your ecommerce site? GeneratePress and Astra are both popular choices. Each offers seamless integration with ecommerce platforms, providing a range of features to enhance your online store. Consider your specific needs and preferences to choose the best fit for your business.
When it comes to creating a seamless online shopping experience, the integration of an ecommerce platform with your chosen WordPress theme is crucial. In this section, we’ll delve into how GeneratePress and Astra themes integrate with ecommerce plugins and their impact on your online store.
Generatepress:
- Seamless Integration with WooCommerce: GeneratePress offers seamless integration with WooCommerce, allowing you to effortlessly set up and customize your online store.
- Lightweight and Fast: The theme’s lightweight nature ensures that your ecommerce site loads quickly, providing a smooth shopping experience for your customers.
- Customization Options: GeneratePress provides extensive customization options, enabling you to tailor the appearance and functionality of your ecommerce store to suit your brand and offerings.
Astra:
- WooCommerce Ready: Astra is specifically designed to seamlessly integrate with WooCommerce, ensuring that your online store operates smoothly and efficiently.
- Performance-Focused: Astra prioritizes performance, ensuring that your ecommerce site loads quickly and performs optimally, contributing to a positive user experience.
- Extensive Starter Templates: Astra offers a wide range of starter templates designed specifically for ecommerce, making it easy to kickstart the design of your online store.
Both GeneratePress and Astra offer robust ecommerce integration, catering to the specific needs of online store owners. Whether you prioritize lightweight performance or extensive customization options, both themes provide a solid foundation for your ecommerce venture.
Other Notable Integrations
GeneratePress and Astra are both versatile WordPress themes that work well with various plugins and integrations. Some notable integrations include Yoast SEO, WooCommerce, and Elementor, making them popular choices for building professional websites with SEO-friendly content.
GeneratePress and Astra are both renowned for their seamless integrations with various plugins and tools that enhance the functionality and performance of WordPress websites. Let’s delve into the other notable integrations of these two themes.
Generatepress Integrations
- WooCommerce: This theme seamlessly integrates with WooCommerce, providing a solid foundation for creating stunning online stores.
- Elementor: GeneratePress is fully compatible with Elementor, a popular page builder that allows users to design and customize websites with ease.
- Yoast SEO: The theme works flawlessly with Yoast SEO, enabling users to optimize their website’s content for search engines effectively.
- WPML: GeneratePress is fully compatible with WPML, making it effortless to create multilingual websites for a global audience.
Astra Integrations
- LearnDash: Astra seamlessly integrates with LearnDash, a robust learning management system for creating and managing online courses.
- LifterLMS: This theme works seamlessly with LifterLMS, allowing users to build and sell online courses, coaching, and training programs effortlessly.
- Schema Pro: Astra integrates seamlessly with Schema Pro, a powerful schema markup plugin that enhances the website’s search engine visibility.
- Beaver Builder: Astra is fully compatible with Beaver Builder, empowering users to create beautiful websites without coding.
Both GeneratePress and Astra offer an array of integrations that cater to various website needs, ensuring a seamless and efficient user experience.
Generatepress Vs Astra — Support And Documentation
GeneratePress and Astra are two popular WordPress themes known for their excellent support and documentation. Both themes offer comprehensive resources and assistance to help users make the most out of their website-building experience. Whether you choose GeneratePress or Astra, you can rely on their reliable support and detailed documentation to guide you through any hurdles.
When it comes to choosing a WordPress theme, one crucial aspect to consider is the support and documentation provided by the theme developers. Both GeneratePress and Astra offer excellent support and comprehensive documentation, ensuring a smooth experience for users. Let’s take a closer look at the support and documentation provided by both themes:
Generatepress Support And Documentation:
- Support: GeneratePress offers top-notch support to its users through multiple channels. Whether you have a question or encounter an issue, you can rely on their dedicated support team to assist you promptly. Their support channels include:
- Email support: Submit your queries via email and expect a quick response.
- Community forums: Engage with a vibrant community of users and get help from fellow GeneratePress enthusiasts.
- Documentation: GeneratePress provides extensive documentation, covering every aspect of the theme’s features and functionalities. Their documentation is well-organized, easy to navigate, and includes clear instructions and step-by-step guides. You can find answers to common questions, learn how to customize your theme, and explore advanced options.
Astra Support And Documentation:
- Support: Astra also offers reliable support to its users, ensuring that any issues or inquiries are addressed promptly. Their support channels include:
- Priority support: Astra provides priority support to their Pro users, allowing them to receive faster assistance.
- Community forums: Engage with the Astra community, where users and developers come together to help each other.
- Documentation: Astra provides comprehensive documentation that covers all aspects of the theme. Their documentation is well-structured, making it easy to find the information you need. From theme installation to advanced customization, Astra’s documentation guides you through every step.
Both GeneratePress and Astra prioritize providing excellent support and comprehensive documentation to their users. Whether you choose GeneratePress or Astra, you can rely on their support teams and documentation to assist you in getting the most out of your WordPress theme.
Frequently Asked Questions
Which Theme Is Better Than Astra?
GeneratePress is a popular theme that many users prefer over Astra for its flexibility and speed.
Is Generatepress A Good Theme?
Yes, GeneratePress is a good theme. It offers a lightweight, customizable, and user-friendly design. With its fast loading times and responsive layout, it’s an excellent choice for creating professional and visually appealing websites.
Is Generatepress Good For Seo?
GeneratePress is highly recommended for SEO. It is SEO friendly, easy to understand, and helps improve website rankings. Its clean code, fast loading speed, and mobile-friendly design contribute to better search engine visibility.
Is Generatepress A Theme Or Plugin?
GeneratePress is a theme, not a plugin. It is a lightweight and customizable WordPress theme that offers a range of features for building websites.
Conclusion
To sum up, both GeneratePress and Astra have their unique strengths and weaknesses. The decision between the two ultimately depends on the specific needs of your website. Consider the features, performance, and customization options that align with your goals. Whichever theme you choose, both are solid options for a WordPress website.

I’m Md Nasir Uddin, a digital marketing consultant with over 9 years of experience helping businesses grow through strategic and data-driven marketing. As the founder of Macroter, my goal is to provide businesses with innovative solutions that lead to measurable results. Therefore, I’m passionate about staying ahead of industry trends and helping businesses thrive in the digital landscape. Let’s work together to take your marketing efforts to the next level.