Let’s face it—natural backlinks ideas are a game-changer when it comes to SEO. They help boost your site’s authority, improve your search rankings, and drive more organic traffic. But here’s the kicker: not everyone has the budget to buy premium links or hire big SEO firms.
The good news? You don’t have to. There are plenty of free ways to build high-quality backlinks if you know where to look. You can leverage strategies like guest blogging, engaging in relevant forums, or creating shareable content such as infographics to naturally attract links. Building backlinks for domain authority doesn’t have to be a daunting task if you focus on providing value and partnering with reputable sites. By consistently applying these methods, you can enhance your site’s SEO performance without spending a dime.
In this guide, I am breaking down simple, actionable strategies that anyone can use to grow their backlink profile. I will show you real examples, provide tips that actually work, and recommend websites to get you started. Whether you’re new to SEO or just looking for fresh ideas, these methods will help you boost your site’s visibility without spending a dime. Let’s get to it!
Top 15 Natural Backlinks Ideas By Macroter
Here is the list after extensive research by the Macroter SEO team.
1. Directory Submissions
What to Do: Submit your business website to high-authority online directories to get listed. Ensure all your business information is accurate (NAP: Name, Address, Phone).
Monthly Target: 5-10 directories.
Example Websites for Directory Submissions:
Pro Tip: Prioritize local directories and industry-specific directories for better relevance and SEO value. Example: If you’re in the packaging business, search “packaging directories.”
2. Social Media Profile Links
What to Do: Create or update social media profiles with a link to your website. These are called nofollow links but still help build authority and visibility.
Monthly Target: 2-5 profiles.
Example Websites for Social Media Profile Links:
- LinkedIn – Add your website in the “Contact Info” section.
- Twitter/X – Include a link in the bio section.
- Instagram – Use the bio link for product pages or blog posts.
- Pinterest – Share pins with backlinks to your articles or product pages.
- Facebook – Add links on business pages or posts.
Pro Tip: Share content regularly on these platforms and include relevant backlinks to increase referral traffic.
3. Guest Posting on Blogs
What to Do: Reach out to blogs in your niche offering to write high-quality guest posts. These posts often allow dofollow backlinks to your site.
Monthly Target: 3-5 guest posts.
Example Websites for Guest Posting:
- ShoutMeLoud
- HubPages
- Business2Community
- YourStory
- Write for Us directories – Find niche blogs accepting guest posts.
Pro Tip: Use tools like Hunter.io to find email addresses of blog editors. Craft a pitch explaining why your content will benefit their audience.
4. Blog Commenting
What to Do: Find relevant blog posts in your niche and leave meaningful comments with a backlink to your site. Avoid spamming with irrelevant links.
Monthly Target: 10-15 comments.
Example Blogs for Commenting:
Pro Tip: Only link to pages relevant to the discussion. Comments like, “Great article! Check out my site” won’t add value.
5. Forum and Q&A Sites
What to Do: Engage with relevant discussions in forums and Q&A platforms. Offer helpful advice and naturally insert your website link when relevant.
Monthly Target: 10-20 posts.
Example Websites for Forum and Q&A:
- Reddit – Join relevant subreddits (e.g., r/SEO).
- Quora – Answer questions and link back to your content.
- Stack Exchange – Provide expert answers in niche communities.
- Warrior Forum – Participate in marketing and SEO discussions.
- Digital Point – Join conversations on digital marketing.
Pro Tip: Avoid over-promoting your site. Engage meaningfully to build trust and credibility first.
6. Web 2.0 Backlinks
What to Do: Create mini-sites or blogs on Web 2.0 platforms and use them to link back to your main site. These links can boost your SEO and drive traffic.
Monthly Target: 2-4 articles.
Example Web 2.0 Platforms:
Pro Tip: Repurpose existing blog content or create summaries to post on these platforms with backlinks.
7. Broken Link Building
What to Do: Find broken links on high-authority sites and suggest your content as a replacement.
Monthly Target: 5-10 outreach attempts.
Tools and Strategies for Broken Link Building:
- Use Ahrefs or Check My Links (Chrome Extension) to find broken links.
- Search for “[your niche] + inurl” on Google to find potential resource pages.
Pro Tip: Send a polite email offering your content to replace the broken link. Example: “I noticed the link on [page] is broken. Here’s a similar resource from my site.”
8. Local Listings and Citations
What to Do: Submit your business details to local listing sites to improve SEO and online visibility.
Monthly Target: 5-10 listings.
Example Websites for Local Listings and Citations:
Pro Tip: Ensure that all details (name, address, phone) are consistent across platforms.
9. Infographic Submissions
What to Do: Create shareable infographics with embedded backlinks. Submit these to infographic directories.
Monthly Target: 1-2 infographics.
Example Websites for Infographic Submission:
Pro Tip: Use tools like Canva or Piktochart to create visually appealing infographics.
10. HARO (Help a Reporter Out)
What to Do: Respond to journalist queries to get featured on media websites with backlinks to your site.
Monthly Target: 5-10 responses.
Example Websites for HARO Link Building:
Pro Tip: Respond quickly and provide concise, expert answers for better chances of being featured.
11. Resource Page Link Building
What to Do: Find resource pages related to your niche and request to be included as a valuable resource. These pages often contain high-authority outbound links.
Monthly Target: 5-10 outreach attempts.
Example Websites for Resource Pages Link Building:
- AllTop – Lists top blogs and resources.
- Startup Stash – Resources for entrepreneurs.
- Edublogs – Academic and educational resources.
- Feedspot – Blog directories in various niches.
- GoodFirms – Industry-specific tools and services lists.
Pro Tip: Personalize your outreach email by explaining how your content adds value to their page.
12. Testimonials and Reviews Backlinks
What to Do: Write positive reviews or provide testimonials for tools, products, or services you’ve used. Many companies feature these testimonials with backlinks to your website.
Monthly Target: 2-4 testimonials or reviews.
Example Websites for Testimonials and Reviews Backlinks:
- Trustpilot – Submit reviews for products or services.
- Capterra – Write software reviews.
- G2 – Provide reviews for business tools.
- Product Hunt – Post product feedback.
- Clutch – Submit reviews for B2B services.
Pro Tip: Offer testimonials to companies you already partner with for a higher chance of getting featured.
13. Press Releases
What to Do: Write and distribute press releases about your company’s achievements or new products. Some free press release sites allow backlinks to your website.
Monthly Target: 1-2 press releases.
Example Websites for Free Press Releases:
Pro Tip: Focus on creating newsworthy content. Announcements about partnerships, awards, or events attract more attention.
14. Scholarship Link Building
What to Do: Offer a small scholarship (even $500 works) and reach out to universities or scholarship websites to get featured. Many universities link back to scholarship pages, giving you a powerful backlink.
Monthly Target: 1 scholarship outreach per quarter.
Example Websites to Target for Scholarship Link Building:
- Fastweb – Scholarship search engine.
- Scholarships.com – List your scholarship.
- College Board – Scholarship resources.
- University Websites – Reach out to individual universities.
- Unigo – Scholarship portal.
Pro Tip: Even if the budget is small, universities value new scholarship opportunities, which can give you high-authority .edu backlinks.
15. Image Sharing and Embedding Links
What to Do: Share your images (like infographics, product photos, or visual content) on image-sharing platforms with backlinks to your website. You can also allow other sites to embed your images with a credit link.
Monthly Target: Upload 5-10 images.
Example Websites for Image Sharing:
Pro Tip: Watermark your images with your brand name or website URL to get exposure even if people don’t click your link.
Monthly Backlink Building Plan Summary
Here’s a realistic target you can aim for every month:
- Directory submissions: 5-10
- Social media profiles: 2-5
- Guest posts: 3-5
- Blog comments: 10-15
- Forum/Q&A posts: 10-20
- Web 2.0 articles: 2-4
- Resource page outreach: 3-5
- Local listings: 5-10
- Testimonials: 3-5
- Broken link reports: 5-10
- Internal links: 10-15
- Image sharing/infographics: 1-2
- Press releases: 2-3
- Edu/Gov outreach: 1-2
- HARO responses: 5-10
Conclusion
Building backlinks takes time, but following this guide will give you diverse, high-quality links each month. Consistency is key—don’t rush to build too many links at once. Aim for relevance and value in each strategy to improve your search rankings sustainably. Remember, it’s not just about the quantity of backlinks but also about their credibility and context within your niche. By focusing on how to build backlinks the right way, you create a strong foundation that benefits your website’s authority and trustworthiness. Over time, these efforts will yield long-term results, boosting not only your rankings but also your audience’s confidence in your content.
So, utilize these natural backlinks ideas and rank your website faster.
I’m Md Nasir Uddin, a digital marketing consultant with over 9 years of experience helping businesses grow through strategic and data-driven marketing. As the founder of Macroter, my goal is to provide businesses with innovative solutions that lead to measurable results. Therefore, I’m passionate about staying ahead of industry trends and helping businesses thrive in the digital landscape. Let’s work together to take your marketing efforts to the next level.